Research Data 2026-09

AI Citation Sources Dataset

36 SEO and GEO questions asked in Traditional Chinese, sampled three times each on ChatGPT and Gemini: 216 runs per round, two rounds (day 17 and day 30 after the domain went live). The raw data is released under CC BY 4.0, and every number in the related article can be recalculated from it.

Methodology and Limitations

The analysis and conclusions for this data are in ChatGPT vs Gemini Citation Overlap: 17.8% in a 216-Sample Study. This page only documents how the samples were taken, the classification rules and the raw files.

Questions and Sampling

The question set has 36 questions written in Traditional Chinese, in three groups by intent: 18 recommendation questions looking for someone to hire, 9 knowledge questions about how to do something, and 9 comparison questions about differences and trade-offs. Each question was run three times on ChatGPT and three times on Gemini, 216 runs in total, all completed.

Each question was run three times rather than once because answers from generative assistants vary randomly, and a single result cannot represent how a question is usually answered. The first round ran from late on September 12, 2026 into the early hours of September 13, using the logged-out web interfaces, with identical conditions for all 216 runs.

The day-30 rerun took place September 25–26, 2026 with the same questions, engines, test machine and outbound IP as the first round, and all 216 runs completed. Eight of them were rerun at noon on the 26th, because ChatGPT's logged-out interface stopped producing answers after about 100 consecutive queries and recovered a few hours later. The series ended on day 30, and the originally planned day-60 and day-90 reruns were not carried out.

What Counts as a Cited Source

Only links pointing to a content page on an external website are counted. Two kinds of links are excluded:

Map listings. These link to real businesses, but they come from a map database rather than from a website's content being cited, and counting them together would distort the picture of who the AI actually cited.

Links belonging to the interface itself. Login, help and map attribution links are the same on every page and carry no information.

This distinction matters a great deal. ChatGPT often attaches a map panel to answers for recommendation questions, so counting map links would clearly overstate its citation rate. The same page also often appears several times as different passage fragments, so citations were deduplicated by page before counting to avoid counting one source more than once.

Scope of the Data

What is published is the classification for each run, plus the URL, title and domain of every cited page.

The full answer text is not included, because the terms of service of generative assistants restrict large-scale reproduction of their output, so only the metrics and sources are released. The test location is given only at city level.

Limitations

  • Three samples per question per round from a single test city, with the two rounds 13 days apart; the results describe these two batches of observations only.
  • Only the logged-out web interfaces of ChatGPT and Gemini are covered, and logged-in use or the API may behave differently.
  • Recommendation questions are affected by where they are asked from. Although the questions specified Taiwan, both engines answered with businesses in the city where the test ran, so regional results cannot be generalized.
  • Being listed as a source and actually supporting the answer are two different things, and this study counts only the former.

Column Reference

runs.csv (one row per run)

Column Description
run_id Run ID
question_id Question ID; A = recommendation, B = knowledge, C = comparison
question_type recommendation / knowledge / comparison
question Original question text (Traditional Chinese)
engine chatgpt / gemini
sample_no Sample number for this question on this engine (1–3)
requested_at_utc Time the run was queued (UTC); for runs automatically requeued after a failure, the requeue time
completed_at_utc Completion time (UTC)
grounded 1 = cited at least one external content page
web_page_count Number of external content pages cited (deduplicated)
cited_page_count_all_kinds External content pages plus map listings
runner_city Test city

citations.csv (one row per run × cited page)

Column Description
run_id, question_id, question_type, engine Same as runs.csv
kind web = external content page; map = map listing. Interface links are not included
domain Domain with www. removed
page_url URL with passage fragments (#:~:text=) removed; source parameters added by the engine are kept
page_title Captured page title, up to 160 characters; Gemini's title field often includes snippet text

File Checksums (SHA-256)

File SHA-256
seobar-ai-citation-2026-09-runs.csv 0cf24f594f37a5d2ff71af82dad7169926db8d85e50e4927ae060b5cdc9dc4d6
seobar-ai-citation-2026-09-citations.csv f7cbb978235389d89828d08aaf387ad33a779dbee073a2156176b28f56d2a47f
seobar-ai-citation-2026-09-day30-runs.csv 5ae58f5ff78385cb4456654cc723d56f39bfaf3b4a140b4f4ab0596cc4223794
seobar-ai-citation-2026-09-day30-citations.csv 63d38e02d45a15d8f3182905045ff4f1f1ab01516962ac52a1bd3b81142c244d

License and Citation

This data is released under CC BY 4.0. You are free to use and adapt it; please credit the source:

SEOBAR (2026). AI Citation Sources Dataset 2026-09. https://seobar.dev/research